Decision Making Books
How management can effectively rid themselves of 'monkeys' -- other people's responsibilities that cling to them and prevent them managing efficiently. This book explains in simple-minded if abstract terms how to achieve a balance between supervision and delegation for reduced tension and improved productivity in the work-place. "There is a high correlation between self-reliance and morale," stress the authors. With humor and logic they describe the delicate business of assigning monkeys to the right masters and keeping them healthy, i.e., fed and cared for: " ! if monkeys are managed properly, you don't have to manage people so much.
- RRP £8.99
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We make decisions, and these decisions make us and our organisations. And in theory, decision-making should be easy: a problem is identified, the decision-makers generate solutions, and choose the optimal one - and powerful mathematical tools are available to facilitate the task. Yet if it is all so simple why do organisations, both private and public sector, keep making mistakes - the results of which are borne by shareholders, employees, taxpayers and ultimately society at large? This guide to decision making. by leading decision science academic Helga Drummond, aims to improve decision-making in organisations. It explores how and why decisions go awry in the first place - and offers practical advice on what decision-makers can do to counter the psychological, social and other forces that can undermine individual judgment and pull organisations off course. Full of examples of good and bad decision-making from around the world, it will make readers think more clearly about decisions big and small.
- RRP £15.00
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LEARN TO CLEAR YOUR MIND AND THINK LIKE A WINNER We all have so much going on. A million different projects, to-do lists longer than your arm. We all worry about things -- money, deadlines. With all this buzzing around in our heads it's often a nightmare trying to concentrate on one thing. What if someone could show you how to empty your mind of all the noise? If you could be shown how to de-clutter your mind and concentrate on one important thing? Well Jamie Smart, state-of-mind specialist, can do just that -- with Clarity he will show you how to get real clarity of thought. You'll learn how to clear your mind and become less stressed and more productive -- and as a result, more confident in your abilities. Clarity will help you to: * Greatly improve your concentration and ability to think clearly * Reduce stress levels and increase productivity * Grow your confidence and self-belief * Find innovative solutions to problems and make progress on goals and dreams * Trust your intuition and improve your decision-making * Build stronger relationships through better communication
- RRP £10.99
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Every leader has a number! Millions of people around the world use the nine-point Enneagram system to analyze their personality strengths. Now for the first time, renowned Enneagram expert Ginger Lapid-Bogda shows how to use this personality typing system to reach your full potential as a leader and to pinpoint your core leadership style. "A unique combination of business savvy, organization development, and in-depth self-development perspectives."-Colleen Gentry, senior vice president for Executive Development, Wachovia Corporation "Chock-full of excellent suggestions and astute examples that ...provide readers with a multitude of teachable moments."-Beverly Kaye, Ph.D., founder/CEO of Career Systems International and coauthor of Love 'Em or Lose 'Em: Getting Good People to Stay "Dr. Lapid-Bogda adroitly describes how different types of people fulfill the core competencies of leadership in their own ways."-Helen Palmer, author of The Enneagram and The Enneagram in Love and Work "We recommend this book for anyone in leadership wishing to use the superbly insightful tool of the Enneagram to access their innate gifts, identify their biases, and become truly great leaders." -Don Richard Riso and Russ Hudson, The Enneagram Institute, authors of Personality Types and The Wisdom of the Enneagram
- RRP £15.99
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This book is a "Wall Street Journal" Bestseller. It offers a compelling look inside the mind and powerful leadership methods of America's coaching legend, John Wooden. 'Team spirit, loyalty, enthusiasm, determination...Acquire and keep these traits and success should follow' - Coach John Wooden. John Wooden's goal in 41 years of coaching never changed; namely, to get maximum effort and peak performance from each of his players in the manner that best served the team. "Wooden on Leadership" explains step-by-step how he pursued and accomplished this goal. Focusing on Wooden's 12 Lessons in Leadership and his acclaimed Pyramid of Success, it outlines the mental, emotional, and physical qualities essential to building a winning organization, and shows you how to develop the skill, confidence, and competitive fire to "be at your best when your best is needed" - and teach your organization to do the same.'What an all-encompassing Pyramid of Success for leadership! Coach Wooden's moral authority and brilliant definition of success encompass all of life. How I admire his life's work and concept of what it really means to win!' - Stephen R.Covey, author, "The 7 Habits of Highly Successful People and The 8th Habit: From Effectiveness to Greatness". '"Wooden On Leadership" offers valuable lessons no matter what your endeavor. 'Competitive Greatness' is our goal and that of any successful organization. Coach Wooden's Pyramid of Success is where it all starts' - Jim Sinegal, president & CEO, Costco.
- RRP £23.99
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There are thousands of books about thinking. But there are very few books that provide clear how-to information that can actually help you think better. Think Better is about Productive Thinking -- why it's important, how it works, and how to use it at work, at home, and at play. Productive Thinking is a game changer -- a practical, easy-to-learn, repeatable process that helps people understand more clearly, think more creatively, and plan more effectively. It's based on the thinking strategies that people we celebrate for their creativity have been using for centuries. Tim Hurson brings Productive Thinking out of the closet and presents it in a way that makes it easy for anyone to grasp and use -- so you can think better, work better, and do better in every aspect of your life. Think Better demonstrates how you can start with an intractable technical problem, an unmet consumer need, or a gaping chasm in your business strategy and, by following a clearly defined, practical thinking process, arrive at a robust, innovative solution. Many companies use the Productive Thinking model to generate fresh solutions for tough business problems, and many individuals rely on it to solve pressing personal problems. The principles you'll find in Think Better are straight-forward: separate your thinking into creative thinking and critical thinking; stay with the question; strive for the "third third" by generating lots and lots of ideas; and look for unexpected connections. The model consists of six interlocking steps: Step 1:What's Going On? Explore and truly understand the challenge. Step 2: What's Success? Envision the ideal outcome and establish success criteria. Step 3: What's the Question? Pinpoint the real problem or opportunity. Step 4: Generate Answers List many possible solutions. Step 5: Forge the Solution Decide which solution is best. Then make it better. Step 6: Align Resources Create an action plan. Tim Hurson starts by explaining how we all build inner barriers to effective thinking. He identifies our habits of thinking that severely limit our behavior, from "monkey mind" to "gator brain." Then he demonstrates how to overcome these barriers. More than anything, productive thinking is an attitude that will let you look at problems and convert them into opportunities. At the end of this disciplined brainstorming process, you'll have a concrete action plan, complete with timelines and deadlines. The book is filled with many of Hurson's original brainstorming tools that will empower you to generate, organize, and process ideas. For example, you can identify your best ideas using the five C's: Cull, Cluster, Combine, Clarify and Choose. And you can transform an embryonic idea into a robust solution with POWER, which stands for Positives, Objections, What else?, Enhancements and Remedies. To create the future, you first must be able to imagine it. Productive thinking is a way to help you do that.
- RRP £25.99
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Why performance improvement programs fail--and what you can do about it "Too often, outstanding performance seems out of reach. Karen Martin explains, with elegant simplicity, why so many organizations 'can't get there from here.' Better yet, she provides clear, actionable advice on building a foundation that will allow anyone to achieve excellence." -Matthew E. May, author, The Laws of Subtraction "This fast-moving book gives managers a series of practical, proven strategies and tools to improve performance to get better results immediately." -Brian Tracy, author, Full Engagement! "It is within our grasp to create an outstanding organization, but it won't happen without focus and attention. Karen Martin explores organizations that have made this transformation, and she unlocks their secrets for you. Read this book, apply the principles exposed, and you will achieve similar success." -Richard Sheridan, CEO, Menlo Innovations "Karen Martin shares her extensive experience assisting companies in their improvement efforts and identifies capabilities common among organizations that have achieved sustainable outstanding success. Especially noteworthy is Karen's discussion of the Plan-Do-Study-Adjust management cycle. Adapt it as you need, adopt it because you must." -John Shook, Chairman and CEO, Lean Enterprise Institute "Powerful and motivating! Whether you are performing aerial feats in a super-sonic fighter jet at low altitude or plotting improvement efforts from the corporate boardroom, this book will help you take your organizational performance to new heights!" -Scott Beare, former Lead Solo Pilot, Blue Angels About the Book: After two decades in the trenches of helping companies design and build better, more efficient operations, KarenMartin has pinpointed why performance improvement programs usually fail: Chaos, the sneaky but powerful force that frustrates customers, keeps business leaders awake at night, and saps company morale. In The Outstanding Organization, Karen offers a toolbox for combating chaos by creating the organizational conditions that will allow your improvementefforts to return greater gains. Proven, practical, and surprisingly simple, Karen's system focuses on four key behaviors for organizational excellence--Clarity, Focus, Discipline, Engagement--that, once instilled into a company's DNA, open the door to sustainable growth and profit. This well-organized,inviting-to-read guide reveals everything you need to know about: How the lack of clarity and focus adds millions of dollars of unnecessary labor expense and slows progresson all fronts How you can gain a competitive edge by adopting the type of disciplined behaviors typically found in themilitary, science, law enforcement, sports, and the arts Why you should stop worrying about employee satisfaction--and start concerning yourself with employeeengagement Why adopting various improvement approaches without building a foundation for success won't solve your problems--and will likely create more chaos Although you don't like the chaos that you're currently coping with, you've probably come to accept it. You don't have to if you follow the path Karen lays out. This no-nonsense book helps you get to the crux of the problem, so you can inject the sensible, disciplined calm that enables the levels of performance and innovationmandated by today's business environment--and help your organization become truly outstanding.
- RRP £25.99
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The Essential Wooden--more leadership lessons from the Wooden playbook The Essential Wooden is the ultimate collectionof Wooden's opinions and observationson achieving exceptional leadership in anyorganization, with 200 invaluable lessons forinspiring championship performance. Coach Wooden offers his hard-wonwisdom on building an organization thatperforms at its full potential under pressure,from preparing and training the team toinstilling personal drive and dedication. Hetakes his famous Pyramid of Success to thenext level, filling the entire book with hisstraight-shooting personality and keen insighton human nature. Wooden shares rarely seen preseason lettersto his players, revealing how he instilledproductive attitudes and winning ways. Healso includes previously unpublished analysesfrom former players and managers, includingBill Walton and Kareem Abdul-Jabbar. From Wooden's earliest days as a leaderthrough his legendary UCLA dynasty, TheEssential Wooden distills a lifetime of learninginto the leadership playbook for the twenty-firstcentury.
- RRP £16.99
The third volume in the internationally bestselling McKinsey Trilogy, The McKinsey Engagement is an action guide to realizing the consistently high level of business solutions achieved by the experts at the world's most respected consultingfirms. Former consultant Dr. Paul Friga distills the guiding principles first presented in the bestselling The McKinsey Way and the tested-in-the-trenches methodologies outlined in The McKinsey Mind, and combines them with many of the principles and procedures implemented by the military and other organizations. The result is nothing less than the business equivalent of a Special Forces Field Manual. True to its stated goal of arming consultants and corporate problem solvers with a blueprint for achieving consistently phenomenal results, The McKinsey Engagement is short on theory and long on action. Each chapter focuses on one element in the celebrated TEAM FOCUS problem-solving model and features a concise discussion of a key concept or principle, followed by: Clear rules of engagement A set of operating tactics Sophisticated problem solving tools Easy-to-follow action steps Exercises, checklists, and training tips War stories and best practices case studies A toolkit for bringing clarity, discipline, and purpose to all your problem-solving and change management initiatives, The McKinsey Engagement is an indispensable guide for consultants, as well as for executives, managers, students, and corporate trainers.
- RRP £25.99
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This practical book provides managers with five essential steps to improve their business intelligence and allow them to carry out the kind of reality check they need to maintain competitive advantage for their organization. The author's simple, step-by-step model offers managers a vital tool for analyzing their business and improving performance.
- RRP £26.99
"Great Work is a great work. It captures how people and organizations can help their employees have both passion and productivity at work. The five tools (ask, see, talk, improve the mix, and deliver) are well grounded in research and practice. The marvelous stories bring the ideas to life and offer specific tools any employee or leader can use. The ideas in the book educate, inspire, and capture the essence of a new way to produce great work." (Dave Ulrich, Professor, Ross School of Business, University of Michigan, Partner, The RBL Group). Great work lives inside all of us. The question is: Do we make the contributions we're capable of? Is our best work getting out there? Making waves? Creating a difference the world loves? We've long been told our ability to succeed depends on our job title, social status, gender, I.Q., or when and where we were born. Great Work turns that conventional thinking on its head to reveal innovation can come from anyone, anywhere. Especially you. With insights from the largest-ever study of award-winning work, Great Work reveals five practical skills that will help you become a difference maker at work. You'll learn to make improvements that delight customers, inspire team members, help your company grow, and put a spark in your career. Great Work is filled with stories of real people in real jobs who did the work they were assigned and then shattered expectations to deliver better-than-asked-for results. The differences they've made will inspire you. Better still, they'll teach you how to make a difference of your own. From the organization behind The Carrot Principle and other national bestsellers that taught the world's managers to recognize great work, this book will help a new generation of readers do work worth recognizing. David Sturt is an Executive Vice President of the O.C. Tanner Company. He regularly consults with Fortune 1000 company leaders and speaks at conferences across the U.S., Canada, and the UK. He has been interviewed by The Wall Street Journal, MSNBC, Human Capital, and other media outlets.
- RRP £20.99
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Critical thinking is a process that lets your brain do more for you as you make decisions and solve problems. Think Smarter presents a pragmatic set of tools to apply critical thinking techniques to everyday business issues. This application results in higher quality and faster problem solving, decision making and innovation. Think Smarter is filled with real world examples that demonstrate how the tools work in action, in addition to dozens of exercises the reader can use to practice the techniques. Since thinking is the foundation of everything that everyone does, the tools presented in Think Smarter are applicable across industries and functions, from individuals to senior executives. Think Smarter includes: A comprehensive critical thinking framework Details of over 25 "tools" to think critically Functions and business activities where critical thinking can be implemented Real world examples of how each tool can be used in business and personal situations
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Business thinking skills that really work Better creative thinking leads to brilliant decision making and successful, innovative solutions to business problems. Using the proven practical skills, techniques and advice in this book, you will learn how to think better, faster and more productively, enabling you to shape, train and inspire your thinking to deliver more effective results. * Improve your critical analysis and thinking skills * Become confident in making better and more creative decisions * become faster and more effective at problem solving This book will enable you to become a calm, logical and well-argued decision maker with the ability to deliver better solutions and outstanding results - and win the accolade for your work - "well thought through, persuasively argued with a creative set of options. Well done."
- RRP £12.99
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Leaders and Managers want quick answers, quick ways to reach solutions, ways and means to access knowledge that won't eat into their precious time and quick ideas that deliver a big result. The Little Book of Big Decision Models cuts through all the noise and gives managers access to the very best decision-making models that they need to to keep things moving forward. Every model is quick and easy to read and delivers the essential information and know-how quickly, efficiently and memorably.
- RRP £12.99
As a leader, changing your mind has always been perceived as a weakness. Not anymore. In a world that's changing faster than ever, successful leaders realize that a genuine willingness to change their own minds is the ultimate competitive advantage. Drawing on evidence from social science, history, politics, and more, business consultant Al Pittampalli reveals why confidence, consistency, and conviction, are increasingly becoming liabilities-while humility, inconsistency, and radical open-mindedness are powerful leadership assets. In Persuadable, you'll learn how Ray Dalio became the most successful hedge fund manager in the world by strategically curbing confidence. How Alan Mullaly saved Ford Motor Company, not by staying the course, but by continually changing course. How one Nobel Prize-winning scientist discovered the cause of ulcers by bravely doubting his own entrenched beliefs. You'll learn how Billy Graham's change of heart helped propel the civil rights movement, and how a young NFL linebacker's radical new position may prove to alter the world of professional football as we know it. Pittampalli doesn't just explain why you should be persuadable. Distilling cutting edge research from cognitive and social psychology, he shows you precisely how. Rife with actionable advice, Persuadable is an invaluable guide for today's data-driven, results-oriented leader.
- RRP £20.00
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The ultimate CISA prep guide, with practice exams Sybex's CISA: Certified Information Systems Auditor Study Guide, Fourth Edition is the newest edition of industry-leading study guide for the Certified Information System Auditor exam, fully updated to align with the latest ISACA standards and changes in IS auditing. This new edition provides complete guidance toward all content areas, tasks, and knowledge areas of the exam and is illustrated with real-world examples. All CISA terminology has been revised to reflect the most recent interpretations, including 73 definition and nomenclature changes. Each chapter summary highlights the most important topics on which you'll be tested, and review questions help you gauge your understanding of the material. You also get access to electronic flashcards, practice exams, and the Sybex test engine for comprehensively thorough preparation. For those who audit, control, monitor, and assess enterprise IT and business systems, the CISA certification signals knowledge, skills, experience, and credibility that delivers value to a business. This study guide gives you the advantage of detailed explanations from a real-world perspective, so you can go into the exam fully prepared. * Discover how much you already know by beginning with an assessment test * Understand all content, knowledge, and tasks covered by the CISA exam * Get more in-depths explanation and demonstrations with an all-new training video * Test your knowledge with the electronic test engine, flashcards, review questions, and more The CISA certification has been a globally accepted standard of achievement among information systems audit, control, and security professionals since 1978. If you're looking to acquire one of the top IS security credentials, CISA is the comprehensive study guide you need.
- RRP £57.50
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In Decision Making and Problem Solving, leadership guru John Adair provides the techniques and insights you need to find solutions, spark creativity and confidently make the right decisions. Being able to take innovative and creative approaches to new challenges is crucial for leadership success. Decision Making and Problem Solving will help you to learn key techniques and models to confidently make the best decisions and solve the hardest problems. Using checklists, exercises, case studies and tried-and-tested methods, Adair provides a clear framework that can generate ideas and inspire confidence in your team - so you can spot the solution in every problem, and create ideas to rival even the best strategists. The creating success series of books...With over one million copies sold, the hugely popular Creating Success series covers a wide variety of topics and is written by an expert team of internationally best-selling authors and business experts. This indispensable business skills collection is packed with new features, practical content and inspiring guidance for readers across all stages of their careers.
- RRP £9.99
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Cut through information overload to make better decisions faster Success relies on making the correct decisions at the appropriate time, which is only possible if the decision maker has the necessary insights in a suitable format. Mind+Machine is the guide to getting the right insights in the right format at the right time to the right person. Designed to show decision makers how to get the most out of every level of data analytics, this book explores the extraordinary potential to be found in a model where human ingenuity and skill are supported with cutting-edge tools, including automations. The marriage of the perceptive power of the human brain with the benefits of automation is essential because mind or machine alone cannot handle the complexities of modern analytics. Only when the two come together with structure and purpose to solve a problem are goals achieved. With various stakeholders in data analytics having their own take on what is important, it can be challenging for a business leader to create such a structure. This book provides a blueprint for decision makers, helping them ask the right questions, understand the answers, and ensure an approach to analytics that properly supports organizational growth. Discover how to: * Harness the power of insightful minds and the speed of analytics technology * Understand the demands and claims of various analytics stakeholders * Focus on the right data and automate the right processes * Navigate decisions with confidence in a fast-paced world The Mind+Machine model streamlines analytics workflows and refines the never-ending flood of incoming data into useful insights. Thus, Mind+Machine equips you to take on the big decisions and win.
- RRP £22.99
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Add value with every decision using a simple yet powerful framework Few things are as valuable in business, and in life, as the ability to make good decisions. Can you imagine how much more rewarding your life and your business would be if every decision you made were the best it could be? Decision Quality empowers you to make the best possible choice and get more of what you truly want from every decision. Dr. Carl Spetzler is a leader in the field of decision science and has worked with organizations across industries to improve their decision-making capabilities. He and his co-authors, all experienced consultants and educators in this field, show you how to frame a problem or opportunity, create a set of attractive alternatives, identify relevant uncertain information, clarify the values that are important in the decision, apply tools of analysis, and develop buy-in among stakeholders. Their straightforward approach is elegantly simple, yet practical and powerful. It can be applied to all types of decisions. Our business and our personal lives are marked by a stream of decisions. Some are small. Some are large. Some are life-altering or strategic. How well we make those decisions truly matters. This book gives you a framework and thinking tools that will help you to improve the odds of getting more of what you value from every choice. You will learn: * The six requirements for decision quality, and how to apply them * The difference between a good decision and a good outcome * Why a decision can only be as good as the best of the available alternatives * Methods for making both "significant" and strategic decisions * The mental traps that undermine decision quality and how to avoid them * How to deal with uncertainty a factor in every important choice * How to judge the quality of a decision at the time you're making it * How organizations have benefited from building quality into their decisions. Many people are satisfied with 'good enough' when making important decisions. This book provides a method that will take you and your co-workers beyond 'good enough' to true Decision Quality.
- RRP £24.99
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When organizations apply old methods of problem-solving to new kinds of problems, they may accomplish only temporary fixes or some ineffectual tinkering around the edges. Today's problems are a new breed -- open, complex, dynamic, and networked -- and require a radically different response. In this book, Kees Dorst describes a new, innovation-centered approach to problem-solving in organizations: frame creation. It applies "design thinking," but it goes beyond the borrowed tricks and techniques that usually characterize that term. Frame creation focuses not on the generation of solutions but on the ability to create new approaches to the problem situation itself. The strategies Dorst presents are drawn from the unique, sophisticated, multilayered practices of top designers, and from insights that have emerged from fifty years of design research. Dorst describes the nine steps of the frame creation process and illustrates their application to real-world problems with a series of varied case studies. He maps innovative solutions that include rethinking a store layout so retail spaces encourage purchasing rather than stealing, applying the frame of a music festival to understand late-night problems of crime and congestion in a club district, and creative ways to attract young employees to a temporary staffing agency. Dorst provides tools and methods for implementing frame creation, offering not so much a how-to manual as a do-it-yourself handbook -- a guide that will help practitioners develop their own approaches to problem-solving and creating innovation.
NEW from the bestselling HBR's 10 Must Reads series. Learn why bad decisions happen to good managers--and how to make better ones. If you read nothing else on decision making, read these 10 articles. We've combed through hundreds of articles in the Harvard Business Review archive and selected the most important ones to help you and your organization make better choices and avoid common traps. Leading experts such as Ram Charan, Michael Mankins, and Thomas Davenport provide the insights and advice you need to: * Make bold decisions that challenge the status quo * Support your decisions with diverse data * Evaluate risks and benefits with equal rigor * Check for faulty cause-and-effect reasoning * Test your decisions with experiments * Foster and address constructive criticism * Defeat indecisiveness with clear accountability Looking for more Must Read articles from Harvard Business Review? Check out these titles in the popular series: HBR's 10 Must Reads: The Essentials HBR's 10 Must Reads on Communication HBR's 10 Must Reads on Collaboration HBR's 10 Must Reads on Innovation HBR's 10 Must Reads on Leadership HBR's 10 Must Reads on Managing Yourself HBR's 10 Must Reads on Strategic Marketing HBR's 10 Must Reads on Teams
How to Resolve the Really Hard Problems Every manager makes tough calls--it comes with the job. And the hardest decisions are the "gray areas"--situations where you and your team have worked hard to find an answer, you've done the best analysis you can, and you still don't know what to do. But you have to make a decision. You have to choose, commit, act, and live with the consequences and persuade others to follow your lead. Gray areas test your skills as a manager, your judgment, and even your humanity. How do you get these decisions right? In Managing in the Gray, Joseph Badaracco offers a powerful, practical, and even radical way to resolve these problems. Picking up where conventional tools of analysis leave off, this book provides tools for judgment in the form of five revealing questions. Asking yourself these five questions provides a simple yet profound way to broaden your thinking, sharpen your judgment, and develop a fresh perspective. What makes these questions so valuable is that they have truly stood the test of time--they've guided countless men and women, across many centuries and cultures, to resolve the hardest questions of work, responsibility, and life. You can use the five-question framework on your own or with others on your team to help you cut through complexities, understand critical trade-offs, and develop workable solutions for even the grayest issues.
Gia Campari, David Glassman, Michael Jeans, Patrick McHugh, David Peregrine-Jones, David Shannon and Benjamin Taylor bring combined experience from across a wide range of business sectors to solve your professional problems! 'The 99 Essential Business Questions' will provide you with the answers you're looking for - but it only contains questions and scenarios, ideas and strategies. This is not a straightforward question and answer book. The right questions, and your answers, provide you with the insight to take the right decisions and act in a way that goes beyond the blatantly obvious.The book came about as a result of conversations at the Worshipful Company of Management Consultants, a livery company of the City of London. The seven authors are seasoned management consultants with collective experience of more than 200 years of professional practice. The book grew from their desire to capture their experiences of insightful questioning and package it in a way that is accessible and informative, helpful and practical for practising managers today.
- RRP £15.00
Conventional wisdom today says that to survive, companies must move beyond incremental, sustaining innovation and invest in some form of radical innovation. -Disrupt yourself or be disrupted!- is the relentless message company leaders hear. The Power of Little Ideas argues there's a -third way- that is neither sustaining nor disruptive. This low-risk, high-reward strategy is an approach to innovation that all company leaders should understand so that they recognize it when their competitors practice it, and apply it when it will give them a competitive advantage.This distinctive approach has three key elements: It consists of creating a family of complementary innovations around a product or service, all of which work together to make that product more appealing and competitive.The complementary innovations work together as a system to carry out a single strategy or purpose.Crucially, unlike disruptive or radical innovation, innovating around a key product does not change the central product in any fundamental way.In this powerful, practical book, Wharton professor David Robertson illustrates how many well-known companies, including CarMax, GoPro, LEGO, Gatorade, Disney, USAA, Novo Nordisk, and many others, used this approach to stave off competitive threats and achieve great success. He outlines the organizational practices that unintentionally torpedo this approach to innovation in many companies and shows how organizations can overcome those challenges.Aimed at leaders seeking strategies for sustained innovation, and at the quickly growing numbers of managers involved with creating new products, The Power of Little Ideas provides a logical, organic, and enduring third way to innovate.