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The A-Z of Visual Ideas - 9781856697149

Product Details

  • Product code: ACUYS
  • ISBN: 9781856697149
  • Publisher: Laurence King Publishing
  • Format: Paperback
  • Dimensions: 21.7cm x 25.5cm
  • Pages: 224
  • Publish date: 10/10/2011

The A-Z of Visual Ideas (Paperback)

The A-Z of Visual Ideas - 9781856697149

John Ingledew


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  • RRP £19.95
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The A-Z of Visual Ideas explains the key ideas, sources of inspiration and visual techniques that have been used throughout design history. Showing where ideas and inspiration come from, the book provides numerous strategies to help unlock the reader's creativity. Using a dynamic and easy-to-understand A-Z format, the book reveals techniques that can be exploited to deliver ideas with greater impact, each entry offering a different starting point. Looking at everything from, Art to Zeitgeist, Intuition and Instinct to Happy Accidents and Hidden Messages, the book also features a section explaining how to use the idea or technique, providing readers with an infallible 'tool kit' of inspiration. Including hundreds of inspirational quotes and packed with great examples of advertising campaigns, posters, book and magazine covers and illustrations, this is an indispensable primer that shows design students and professionals how to solve any creative brief.

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Product Details

  • Product code: ACUYS
  • ISBN: 9781856697149
  • Publisher: Laurence King Publishing
  • Format: Paperback
  • Dimensions: 21.7cm x 25.5cm
  • Pages: 224
  • Publish date: 10/10/2011

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  • Our price £15.96
  • RRP £19.95
  • Save £3.99
Quantity