Business presentations could be simpler, more engaging and so much more effective, and our business lives so much more rewarding if we remember to restore the emotional power of storytelling. In an age that is Data Rich but Insight-Poor and when most people in the world of business find themselves caught up in a system of numbers and spread sheets, this book shows that the time has come to restore the lost art of storytelling; to put the "author" back in "authority"; to write less and think more. Though a simple step-by step approach, the author shows that we need to change how we communicate in our day-to-day lives, and that if we revert to our inherent role as storytellers we are more likely to be both more effective and productive, and a lot less frustrated into the bargain.
Product code: APIIT
Publisher: LID Publishing
Dimensions: 12.2cm x 18.0cm
Publish date: 30/09/2015
Help our customers make the best choices by telling everyone what you think about this product.
There are currently no customer reviews for this product. Why not be the first?