Crafting a Successful Small Business (Paperback)

Joanne Dewberry

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The UK handmade market is currently riding high as our attitudes to shopping and the products we want to buy are changing. With this change comes a new wave of manufacturers - small, local and talented. If you are a producer of handmade products, or you have a craft hobby and are thinking about taking the next step and wondering how to do it, then this book has the answers. In it you will find out: - How to turn your hobby into a small business - Where to sell your products, both on and offline - How to price your products - How to develop a unique and recognisable brand - Where to start with visual merchandising - How to use social media to market your business This book not only takes you through these points in no-nonsense plain English, but also has quirky craft activities to complete along the way. Jam-packed with top hints and tips from real-life crafty small business owners in the know, this book is essential reading for anyone looking to craft their way to success!


Product Details

  • Product code: BDXWU
  • ISBN: 9781908003423
  • Publisher: Brightword Publishing
  • Format: Paperback
  • Dimensions: 21.5cm x 13.8cm
  • Pages: 160
  • Publish date: Mon Jul 23 00:00:00 BST 2012
  • Book points: 9

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