User Heart Menu Basket Cross Plus < Minus <
Must-Have - 9780099437925

Product Details

  • Product code: BGRCT
  • ISBN: 9780099437925
  • Publisher: Vintage Publishing
  • Format: Paperback
  • Dimensions: 19.6cm x 13.1cm
  • Pages: 384
  • Publish date: 05/08/2010

Must-Have (Paperback)

Must-Have - 9780099437925

Geoffrey Miller


  • Our price £10.89
  • RRP £12.99
  • Save £2.10
Notify me
Add to wish list
Why do we buy? What is it that governs our choice of car? How does advertising really work? And what can the story of Aladdin teach us about today's world? In this brilliantly original, provocative and witty book, Geoffrey Miller - acclaimed author of The Mating Mind - takes us on a journey through the surreal wonderlands of marketing, advertising, and media to explore the hidden instincts behind our choices. Combining this with the latest developments in evolutionary psychology, genetics and consumer research, he explains why we buy what we buy and how we can escape the excesses of twenty-first century consumerism.

Share Must-Have on Pinterest

Product Details

  • Product code: BGRCT
  • ISBN: 9780099437925
  • Publisher: Vintage Publishing
  • Format: Paperback
  • Dimensions: 19.6cm x 13.1cm
  • Pages: 384
  • Publish date: 05/08/2010

Reviews

Help our customers make the best choices by telling everyone what you think about this product.

There are currently no customer reviews for this product. Why not be the first?

Rate & Review
  • Our price £10.89
  • RRP £12.99
  • Save £2.10
Notify me

We hope to have this item available again soon.


Add to Wishlist