Developing a Business Case (Paperback)

Harvard Business Review Press

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How do you decide the best course of action for your company to take advantage of new opportunities? You must develop a business case to explore multiple alternatives before making a recommendation to support a particular option. This book shows you how to use a business case to define an opportunity, identify and analyze alternatives, and present your final recommendation to key stakeholders. You'll learn to - Clearly define the opportunity you'll want to address in your business case - Identify and analyze a range of alternatives - Recommend one option and assess its risks - Create a high-level implementation plan for your proposed alternative - Communicate your case to key stakeholders


Product Details

  • Product code: BHFDM
  • ISBN: 9781422129760
  • Publisher: Harvard Business Press
  • Format: Paperback
  • Dimensions: 17.7cm x 12.7cm
  • Pages: 128
  • Publish date: Tue Nov 23 00:00:00 GMT 2010
  • Book points: 6

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